Mens Health (MH), published by Rodale Inc. in Emmaus, Pennsylvania,
United States, is the world’s largest men’s magazine brand, with 38
editions around the world, a monthly circulation of 1.85 million, and
12 million monthly readers. It is the best-selling mens magazine on
U.S. newsstands. It covers fitness, nutrition, sexuality, lifestyle and
other aspects of mens life and health. The magazine’s website,
MensHealth.com, averages 40 million page views a month.
Launched in 1987 as a health-oriented service magazine by founding
editor Mark Bricklin, Men’s Health has evolved into more of a lifestyle
magazine for men, covering all aspects of a guy’s life: health,
fitness, fashion, nutrition, relationships, travel, technology, fashion
and finance. Stephen Perrine, the magazine’s former editorial creative
director, once summed up the breadth of the magazine’s coverage as
follows: “I don’t have problems. I have story ideas.”